Archives: Awards
Home of Performance Shines at MENA Search Awards 2025!
- Winner – Best Large PPC Agency
- Winner – Best PPC Campaign for the high-impact “Win a Million” campaign in collaboration with Papa John’s UAE
Home of Performance (HOP) has once again demonstrated its expertise in the space of digital marketing by taking home two prestigious awards at the MENA Search Awards 2025! The agency was named Best Large PPC Agency, while its collaboration with Papa John’s UAE earned the Best Local Campaign (PPC) award for the “Win a Million” campaign.
The MENA Search Awards celebrate the best in search marketing across the Middle East and North Africa, honoring campaigns that demonstrate innovation, creativity, and outstanding results in SEO, PPC, content marketing, and more. Winning or being shortlisted positions agencies as leaders in the competitive digital marketing space, backed by a transparent, expert-led judging process.
HOP’s 2025 success builds on this legacy. Our wins reflect the agency’s drive to push boundaries in digital marketing by delivering measurable results, and setting benchmarks in the region.
“Win a Million”: The Award-Winning Campaign
The “Win a Million” campaign, executed in partnership with Papa John’s UAE, showcased HOP’s ability to blend creativity and strategy. Using a multi-platform approach across Meta, TikTok, Snapchat, and Google Ads, the campaign employed a full-funnel strategy designed to drive mass awareness and high-volume app orders.
The result? A record-breaking campaign that boosted app adoption, drove measurable revenue growth, and strengthened customer loyalty, setting a new standard for local PPC in the UAE.
Read the full case study at Home of Performance x Papa Johns
Continuing a Winning Tradition
HOP’s triumph in 2025 builds on a steadily growing track record at the MENA Search Awards. Previous wins include:
- 2022: Best Use of Search – Retail/E-commerce (PPC) for Tavola, and Best Use of Search (B2C) for our work with HTMi
- 2023: Best Use of Search B2B (PPC) and Best Performance Campaign for Meydan Free Zone
- 2024: Best Large PPC Agency and Best PPC Campaign for our work with Effect Doctors London
Reflecting on the wins, John von Hofsten, Managing Director of HOP, said:
“This recognition really belongs to the team. So much effort goes into the work long before results ever show, and I’m proud of the commitment and care everyone brings to what they do. Moments like this remind us that the work matters – not just the outcomes, but the people behind them”
Looking ahead, HOP remains focused on creative innovation, strategy, collaboration, and growth, with a clear goal of delivering measurable success across industries.
About Home of Performance
Home of Performance is a leading digital marketing agency specializing in PPC, SEO, and performance marketing. With a client-first approach and a portfolio of award-winning campaigns, HOP helps brands achieve their full potential. From crafting impactful strategies to driving measurable growth, HOP is redefining what success looks like in the digital age.
Want to discover what award-winning digital marketing can do for your brand? Visit www.hop.rocks
Home of Performance Wins Big at MENA Search Awards 2024
- Winner of Best Large PPC Agency at MENA Search Awards 2024
- Winner of Best PPC Campaign for the innovative “Chats to Consultation: Transforming Care” campaign
- Nominated in 24 categories, spanning PPC, SEO, and more
Home of Performance (HOP) has once again proven our mettle in the world of digital marketing by clinching not one but two prestigious awards at the MENA Search Awards 2024. The agency was named Best Large PPC Agency, and our groundbreaking collaboration with Effect Doctors London earned it the Best PPC Campaign award for the campaign, “Chats to Consultation: Transforming Care.”
For years, the MENA Search Awards have been the gold standard for recognizing outstanding achievements in search marketing across the region. The 2024 edition saw fierce competition, with agencies and brands showcasing groundbreaking campaigns. HOP’s dual victory not only highlights our leadership in PPC but also underscores the innovative approaches it takes to elevate our clients’ success.
This year, HOP stood tall among the giants of the industry, earning 24 nominations in categories spanning PPC, SEO, and performance marketing. These accolades solidify HOP’s reputation as a powerhouse agency that consistently pushes the boundaries of what’s possible in digital marketing.
From Chats to Consultation: The Campaign That Won It All
The award-winning campaign, “Chats to Consultation: Transforming Care,” executed in partnership with Effect Doctors London, exemplifies the power of innovation and precision. The campaign seamlessly blended strategic messaging and advanced PPC techniques to drive a surge in consultations for Effect Doctors. You can read the case study here: https://hop.rocks/home-of-performance-x-effect-doctors-london-ppc/
This success was built on deep collaboration and a commitment to understanding client needs, combining technical expertise with a human touch. The result? A measurable increase in leads, enhanced customer engagement, and a new benchmark for PPC campaigns in the healthcare sector.
Building on a Legacy of Success
HOP’s triumph at the 2024 awards is not an isolated event. At the MENA Search Awards 2023, the agency made headlines by winning:
- Best Use of Search – B2B (PPC) for our work with Meydan Free Zone
- Best Performance Campaign for the same collaboration
Additionally, at the MENA Search Awards 2023, we took home the award for Best Use Of Search – Retail/ E-commerce (PPC) for our work with Tavola.
These wins reflect a relentless dedication to delivering tailored strategies that generate real results for clients.
Commenting on the achievement, John von Hofsten, Managing Director at Home of Performance, said:
“Winning at the MENA Search Awards for three consecutive years is a testament to our team’s passion, expertise, and commitment to excellence. The recognition for our work with Effect Doctors underscores the transformative impact we strive to achieve for our clients.”
The MENA Search Awards celebrate the best and brightest in search marketing, setting a benchmark for innovation and creativity in the region. Judged by a panel of industry experts, the awards honor campaigns that demonstrate exceptional strategy, execution, and impact.
As HOP looks ahead, the focus remains on innovation, collaboration, and delivering measurable success for clients across industries. The agency’s ability to adapt and thrive in an ever-evolving digital landscape is what sets it apart.
For brands seeking a partner that combines expertise with a results-driven approach, HOP continues to be the name to trust.
About Home of Performance
Home of Performance is a leading digital marketing agency specializing in PPC, SEO, and performance marketing solutions. With a client-first philosophy and a track record of award-winning campaigns, HOP empowers brands to reach their full potential. Whether it’s crafting impactful strategies or driving measurable growth, HOP redefines success in the digital age.
Discover what award-winning digital marketing can do for you. Visit www.hop.rocks to learn more.
Home of Performance Celebrates Double Victory at MENA Search Awards 2023
We’re thrilled to share our recent triumph at the MENA Search Awards 2023, where Home of Performance secured two prestigious awards, recognised as sought-after honours in the dynamic landscape of digital marketing.
We’re honoured to have received the “Best Performance Campaign” award for our project with Meydan Free Zone, titled “Delivering Performance & Trade Licenses.” In a category known for its competitiveness and challenging success metrics, this win speaks to our ability to navigate challenges and achieve outstanding outcomes through the meticulous incorporation of A/B testing, data analysis, and localisation. Our focus was not just on generating leads but also on demonstrating our expertise in converting them into valuable sales-qualified leads.
In the “Best Use of Search – B2B (PPC)” category, we are delighted that our strategic capabilities have been acknowledged. Our collaboration with Meydan Free Zone, titled “Unlocking Leads, Unleashing Growth,” emphasised a clear breakdown of business and campaign objectives. The landing page design and creative strategy were carefully crafted to address pain points and needs in the B2B context. This recognition is a click-worthy nod to our precision in detail and a commitment to PPC mastery.
Reflecting on these achievements, our Founder & MD, John Von Hofsten, expressed, “These victories are a testament to the hard work, dedication, and creativity of our team. We take pride in our impact on clients’ businesses and remain committed to delivering top-tier digital marketing services.”
Building upon our track record of success, having previously won in 2022 with Tavola and 2020 with HTMi and received multiple nominations in 2021, Home of Performance continues to demonstrate our commitment to driving results for clients through innovative strategies, data-driven approaches, and a deep understanding of the MENA market. These awards reaffirm our dedication to excellence and position us among the top performers in the region.
About MENA Search Awards
The MENA Search Awards celebrate the very best in PPC, SEO, and Content Marketing from across the Middle East and North Africa. The awards recognise and reward the outstanding achievements of marketing professionals and agencies in the search industry.
Home of Performance Shines At The MARCOM Awards 2023
Home of Performance is thrilled to announce its outstanding achievement at the MARCOM Awards 2023, where we have received three prestigious awards, including two Platinum and one Gold, in the fiercely competitive Best Digital Marketing Campaign category for our outstanding PPC and SEO projects.
Here are our winning campaigns –
Platinum Awards
- Home of Performance x Meydan Free Zone – Delivering Performance & Trade Licenses | PPC Campaign
- Home of Performance x Meydan Free Zone – Mastering SERPs, Fostering Trade | SEO Campaign
Gold Award
- Home of Performance x SKIN111 – From Chats to Consultations | PPC Campaign
Since its inception in 2004, the MARCOM Awards has grown to become one of the world’s largest and most respected creative competitions, acknowledging excellence in the fields of marketing and communication. Administered by the Association of Marketing and Communication Professionals (AMCP) the awards program brings together thousands of professionals in marketing, communication, advertising, public relations, digital, and web disciplines.
These three awards serve as a testament to our commitment to delivering outstanding data-driven digital marketing campaigns, innovative strategies, and exceptional results for our clients. Our dedication to excellence in the industry has not only been acknowledged but celebrated on an international stage.
The MARCOM statuette, an iconic symbol of marketing and communication achievement, holds a place of honor in the trophy cases of some of the world’s most prestigious business and communication firms. Each statuette is custom-designed and hand-tooled, adding a touch of grandeur to the accolades it represents. These awards are crafted by Society Awards, renowned creators of trophies for prestigious events such as the Golden Globes, Emmys, CLIOS, MTV, Academy of Country Music, YouTube Play Button, and American Music Awards.
John Von Hofsten, Founder & MD, Home of Performance, expressed his enthusiasm saying, “Receiving these prestigious awards is a reflection of the hard work, dedication, and sheer talent of our team. We are proud of the trust our clients place in us to elevate their brand’s success, and we will continue to push the envelope with innovative, data-driven digital strategies that bring about tangible growth.”
About MarCom Awards
MarCom Awards recognizes outstanding achievements by creative and digital professionals worldwide. Winners are selected from over 300 categories in Print, Web, Video, Digital, and Strategic Communications. This year MarCom Awards attracted over 6,000 entries from 45 countries.
MarCom Awards are sponsored and judged by the Association of Marketing and Communication Professionals (AMCP), an almost 30-year-old international organization fostering and supporting creative talent in marketing and communications.
Got questions? Reach out to us
European Search Awards 2023 Finalists!!
The European Search Awards recently announced their 2023 finalists and Home of Performance has been shortlisted in the Best Use of Search – Finance (SEO) Category. The project that secured this nomination entails the winning SEO strategies that helped our client BPC, the FinTech and Smart Solutions global leader in scaling up their organic presence and boost visibility by outshining their competitors.
Take a look at this Case Study for more details – Home of Performance & BPC – Enabling Real-life Transactions Organically
Now in its 11th year, European Search Awards recognizes the best work in SEO, PPC, and Content Marketing across a variety of business domains where digital agencies compete with each other in several categories. The awards are judged by a prolific panel of industry leaders and experts.
Our Founder & MD, John von Hofsten spoke about the nomination, “Any award nomination is great as it reflects on the great work we do as a team and the value we drive and deliver for our clients, as their success partners. However, being nominated amongst the best brands in Europe is quite a testament to the sheer hardwork and dedication with which we work on every thing that we do.”
The awards will be presented live at a gala dinner and awards ceremony at Pátio da Galé, Lisbon, on Thursday 25th May 2023. It will be preceded by European Search Sundowners, a fringe event happening on Wednesday, 24th May at Montes Claros, Lisbon for networking with the European Search Awards community.
About European Search Awards
The European Search Awards reward and celebrate the very best companies and people working in PPC, SEO, and Content Marketing across a variety of business sectors, in a shifting digital landscape which inspires innovation, creativity, and connectivity.
Managed by We Are Search, The European Search Awards are part of a highly successful international awards series ‘The Search Awards’, comprising of the UK Search Awards, the US Search Awards, the MENA Search Awards, the APAC Search Awards, and the Global Search Awards.
About BPC
Developer of the pioneering SmartVista e-payments platform, BPC is a global leader in payments solutions. With over 280 customers across 95 countries, BPC caters to all ecosystem players, ranging from tier-one banks, neo banks, Payment Service Providers (PSPs), large processors, eCommerce giants, start-up merchants, government bodies, and local hail riding companies.
Got questions? Reach out to us
Home of Performance wins two awards at the Global Search Awards 2021!
We are delighted to announce that Home of Performance bagged not one, but two international awards during last night’s Global Search Awards 2021, in the categories of Best Global Start-up Agency and Best Local PPC Campaign.
The fully virtual ceremony was hosted last night, Tuesday 13th July 2021, celebrating the very best in PPC, SEO and Content Marketing from across the globe. The judging panel recognized and rewarded the best agencies, campaigns, and individuals working within the search industry.
Home of Performance was awarded Best Local PPC Campaign for our project “Killing Germs & The Competition” alongside our partner The Healthy Home.
Judge Michael Bonfils, the CEO and Founder of SEM International stated that “all the judges felt that this winning agency really looked at the entire ecosystem impacting their PPC performance and brought a creative and holistic approach to delivering great results. This was a really impressive campaign, which had an extremely localised strategy focusing on geotargeting. It was great to see that their success was reflected through superb client testimonials.”
We were also nominated for one of the most highly contended awards of the night, the Best Global Start-Up Agency. The judges decided there will be a Winner and Silver Award in this category due to the quality of entries, and Home of Performance won the Silver Award!
It is a particularly special honour to be shortlisted for such a category, but this award recognizes both the work we do every day and the progress we have made during the past 18 months.
“Winning an award at this level means the world to us. For me, it’s a testament to the importance of always setting high goals, something that has always been close to my heart. For the team it’s proof that their hard work is paying off, and that we actually are doing great things when we get all things right,” shared John von Hofsten, the Founder and Managing Director of Home of Performance. “But mostly, it shows that if we apply ourselves, our growth will not only continue, we will be able to grow into a global agency with world-class capabilities. It’s not a matter of if this will happen, only how fast we will be able to get there.”
To all our partners; thank you for being a part of our journey and for believing in us, making this achievement possible.
About Global Search Awards
Recognizing and rewarding the impact PPC, SEO and Content Marketing has around the world, the Global Search Awards is brought to you by We Are Search and British events agency, Don’t Panic which are reputable, ethical and credible awards organisers.
The awards feature a rigorous two-step judging process by a panel of industry experts, taking into account a number of aspects including creativity and implementation, budget, results and strategy involved in submitted campaigns.
It is part of a highly successful international awards series ‘The Search Awards’, comprising the European Search Awards, the US Search Awards, the UK Search Awards, the Canadian Search Awards, the MENA Search Awards, and the APAC Search Awards.
About Home Of Performance
Home of Performance is a full-scale boutique digital marketing agency that is guided by the true ‘Digital Partner’ approach for our clients. Gaining traction as one of Dubai’s most advanced digital performance agencies, HOP is a data-driven, customer-focused and creatively-fuelled team of passionate and highly qualified digital consultants to deliver high impact business growth in a short period.
Offering our services for some of Dubai’s fastest-growing, most innovative and creative businesses, HOP challenges conventional strategies, placing outcomes, information and creativity at the core of our model while delivering knock-out performance through in-house experts.
Got questions? Reach out to us.
HOP wins at the MENA Search Awards 2022
The results of the MENA Search Awards 2022 were announced and continuing with our tradition of being a part of this illustrious event, we indeed won this year as well.
Home of Performance was awarded in the Best Use Of Search – Retail/Ecommerce (PPC) Category for our project – Home of Performance & Tavola – Sharpening Knives & ROAS. A certainly competitive category with quite difficult success metrics to achieve, we were able to not only meet our client’s business and campaign objectives but surpass them.
Talking about this win, our Founder & MD, John von Hofsten said, “ By having a clear understanding of the client’s business, the products/services, and the industry in which they operate, we were able to devise a solid performance strategy to find and address the right target audience and convert them into paying customers. This was the reason that we were able to exceed set expectations and over-achieve every objective set at the start of the campaign which scaled Tavola’s revenue and strengthened our partnership with them.
HOP’s association with MENA Search Awards is not new. We won the MENA Search Award 2020 for Best Use of Search – B2C category, received 9 nominations across 8 categories in the MENA Search Awards 2021, and 11 nominations in the MENA Search Awards 2022.
The MENA Search Awards celebrate the very best in PPC, SEO, and Content Marketing from across the Middle East and North Africa. Selected judges look to acknowledge and reward the best agencies, campaigns, and individuals working in the search industry.
Got questions? Reach out to us
HOP WINS BIG AT THE MARCOM AWARDS 2022
The MarCom Awards announced their list of winners for the year 2022 International Creative Competition for Marketing & Communication. We are delighted to announce that Home of Performance won 4 prestigious awards in the Strategic Communications – Digital Marketing category.
Home of Performance was awarded two Platinum and two Gold awards for our work in running innovative Google Ads Campaigns that help to deliver substantial revenue growth for our clients.
Here are our winning projects:
1. Home of Performance & Tavola – Sharpening Knives & ROAS
2. Home of Performance & The Warehouse Gym – Pumping Iron & The Sales Funnel
1. Home of Performance & Alsaree3 – Delivering Food, Delivering Success
2. Home of Performance & The Healthy Home – Healthifying Homes & CPL’s
Our Founder & MD, John von Hofsten spoke about this win, “We are honored to have won 4 awards in this illustrious international competition. MarCom Awards is one of the oldest, largest, and most sought-after creative competitions in the world. We competed with global creative and digital agencies and Fortune 500 companies, which is a feat for us. We look forward to continue doing great work and make a real difference to the businesses of our partners.”
MarCom Awards recognizes outstanding achievements by creative and digital professionals worldwide. Winners are selected from over 300 categories in Print, Web, Video, and Strategic Communications. This year MarCom Awards attracted over 6,000 entries from 45 countries.
MarCom Awards are sponsored and judged by the Association of Marketing and Communication Professionals (AMCP), a 27-year-old international organization fostering and supporting creative talent in marketing and communications.