Posted time November 12, 2025 Location Dubai Job type Full-Time

 

About Us

 

Home of Performance is a high-growth digital agency in Dubai, building a reputation for driving real-world business results for our clients. With a strong presence in the UAE and a rapidly expanding hub in Saudi Arabia.

We are a team of strategic thinkers, creatives, and data experts, and we’re looking for a critical player to join us.

 

The Mission of This Role

 

As our Senior Performance Marketing Manager, you are the technical and strategic lead for a high-value client portfolio. Your mission is to be the undisputed expert, responsible for the end-to-end management of all performance marketing campaigns. You will not just manage spend; you will architect scalable, multi-channel strategies that directly impact our clients’ most important KPIs—from app installs and user acquisition to e-commerce sales and lead generation.

 

Key Responsibilities

 

  • Portfolio & Client Management: Own the strategy, execution, and performance of your own client portfolio, serving as the senior technical lead and strategic advisor.
  • Performance Strategy: Architect and execute sophisticated, full-funnel performance marketing strategies across all key platforms (Google, Meta, TikTok, Snapchat, LinkedIn, etc.).
  • Campaign Management: Manage campaigns hands-on, including setup, daily optimization, budget pacing, and audience segmentation.
  • Technical Expertise: Serve as the internal expert on tracking, attribution, and data integrity. You will be responsible for pixel implementation, GTM/GA4 setups, conversion API, and app-based tracking (MMP).
  • Analysis & Reporting: Go beyond basic reporting. You will deliver deep, data-driven insights, performance analysis, and actionable recommendations to clients, clearly linking campaign performance to their business goals.
  • Client Leadership: Confidently lead client meetings, QBRs, and strategy presentations. You must be able to simplify complex technical concepts and communicate clear, strategic value.
  • Mentorship: Act as a senior figure in the team, mentoring junior specialists and sharing best practices in performance marketing.

 

What We Must Have (Qualifications)

 

  • 5+ years of hands-on experience in performance marketing, with a mandatory background in a fast-paced agency environment.
  • Based in Dubai and familiar with the regional market.
  • Proven Vertical Expertise: Demonstrable track record of managing large, complex accounts in at least two of the following verticals:
  • App Marketing (User Acquisition, MMPs like Adjust/AppsFlyer)
  • E-commerce (ROAS optimization, Shopping Ads, feed management)
  • Finance (Lead generation, compliance, CPL/CPA models)
  • Automotive (Lead generation, local inventory ads)
  • Deep Technical Knowledge: Expert-level, hands-on skills with:
  • Google Ads (Search, PMax, Display, YouTube)
  • Meta Ads (Facebook & Instagram)
  • TikTok Ads
  • Google Analytics (GA4) & Google Tag Manager (GTM)
  • A valid UAE driver’s license and willingness to travel for frequent client meetings within Dubai.
  • Flawless spoken and written English.

 

Who You Are (The “Must-Haves”)

 

  • A Data-Driven Strategist: You live in the data. You don’t just report numbers; you find the “why” behind them and build strategies based on insights.
  • Technically Curious: You are obsessed with the “how.” You love getting into the weeds of tracking, attribution, and new ad-tech.
  • Commercially Minded: You understand that our clients don’t buy clicks; they buy results. You connect every campaign back to a business objective.
  • An Owner: You take 100% accountability for your client’s performance. You are proactive, relentless, and solutions-focused.
  • A Confident Communicator: You can command a room, build trust with senior clients, and simplify the complex.

 

What We Offer

 

  • A competitive salary and benefits package.
  • A key leadership role in a fast-growing, ambitious agency.
  • A high degree of autonomy to manage your portfolio and drive strategy.
  • The opportunity to work with high-profile clients in the UAE and KSA.

 

How to Apply

 

Please send your CV to [Your Application Email]. In your application, please include a brief cover letter that specifically addresses:

  1. Which of the four verticals (App, Ecom, Finance, Automotive) you have the most expertise in.
  2. A short example of a complex performance marketing challenge you solved for a client.