- Winner – Best Large PPC Agency
- Winner – Best PPC Campaign for the high-impact “Win a Million” campaign in collaboration with Papa John’s UAE
Home of Performance (HOP) has once again demonstrated its expertise in the space of digital marketing by taking home two prestigious awards at the MENA Search Awards 2025! The agency was named Best Large PPC Agency, while its collaboration with Papa John’s UAE earned the Best Local Campaign (PPC) award for the “Win a Million” campaign.
The MENA Search Awards celebrate the best in search marketing across the Middle East and North Africa, honoring campaigns that demonstrate innovation, creativity, and outstanding results in SEO, PPC, content marketing, and more. Winning or being shortlisted positions agencies as leaders in the competitive digital marketing space, backed by a transparent, expert-led judging process.
HOP’s 2025 success builds on this legacy. Our wins reflect the agency’s drive to push boundaries in digital marketing by delivering measurable results, and setting benchmarks in the region.
“Win a Million”: The Award-Winning Campaign
The “Win a Million” campaign, executed in partnership with Papa John’s UAE, showcased HOP’s ability to blend creativity and strategy. Using a multi-platform approach across Meta, TikTok, Snapchat, and Google Ads, the campaign employed a full-funnel strategy designed to drive mass awareness and high-volume app orders.
The result? A record-breaking campaign that boosted app adoption, drove measurable revenue growth, and strengthened customer loyalty, setting a new standard for local PPC in the UAE.
Read the full case study at Home of Performance x Papa Johns
Continuing a Winning Tradition
HOP’s triumph in 2025 builds on a steadily growing track record at the MENA Search Awards. Previous wins include:
- 2022: Best Use of Search – Retail/E-commerce (PPC) for Tavola, and Best Use of Search (B2C) for our work with HTMi
- 2023: Best Use of Search B2B (PPC) and Best Performance Campaign for Meydan Free Zone
- 2024: Best Large PPC Agency and Best PPC Campaign for our work with Effect Doctors London
Reflecting on the wins, John von Hofsten, Managing Director of HOP, said:
“This recognition really belongs to the team. So much effort goes into the work long before results ever show, and I’m proud of the commitment and care everyone brings to what they do. Moments like this remind us that the work matters – not just the outcomes, but the people behind them”
Looking ahead, HOP remains focused on creative innovation, strategy, collaboration, and growth, with a clear goal of delivering measurable success across industries.
About Home of Performance
Home of Performance is a leading digital marketing agency specializing in PPC, SEO, and performance marketing. With a client-first approach and a portfolio of award-winning campaigns, HOP helps brands achieve their full potential. From crafting impactful strategies to driving measurable growth, HOP is redefining what success looks like in the digital age.
Want to discover what award-winning digital marketing can do for your brand? Visit www.hop.rocks